In order to use Google Analytics, you need a Google account and for this account to be linked with your site in Google Analytics.  This is a step-by-step guide to signing up for Google Analytics.  Don’t be put off by the number of steps – it is really a very simple process.

1. Go to the Google Analytics home page.
2. If you do not have a Google account, click Sign Up Now, found underneath the Access Analytics button. This will take you to a page where you can sign up for a Google account.
   
3. If you have a Google account, click the Access Analytics button.
4. Enter your Google account Email address and Password, then click Sign In to log in.
5. Click the Sign Up button to continue.
   
6. In the next window, New Account Signup, enter the URL of the site you wish to analyse.
7. Enter an account name that is easy to remember. If you will be tracking multiple sites, use an account name that will suit all your sites.
8. Select the country your site is based in and the appropriate time zone.
9. Click Continue.
10. In the next window, enter your contact information.
    
11. Click Continue.
12. In the next window, read the Google Analytics terms of service. If you agree with them, click the Yes box.
    
13. Click Create New Account.

Now that you have created your Google Analytics account, the next step is to add Google Analytics to your Zen Cart store.

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