Posts Tagged google analytics

Track your visitors’ search actions in Zen Cart

Google Analytics is a fantastic tool that can provide you with a range of statistics and reports on your Zen Cart store traffic and marketing effectiveness.  The more information you have about the way visitors interact with your store, the more effective you can make your store in converting visitors to paying customers.  Understanding how […]


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Adding Google Analytics to your Zen Cart store

Google Analytics, a free web analytics tool, can provide you with a range of statistics on your website traffic and marketing effectiveness.  One of the more useful features of Google Analytics is the ability to flag certain pages as “goals.” This is specifically beneficial to e-commerce web sites such as your Zen Cart store where […]



Signing up for Google Analytics

In order to use Google Analytics, you need a Google account and for this account to be linked with your site in Google Analytics.  This is a step-by-step guide to signing up for Google Analytics.  Don’t be put off by the number of steps – it is really a very simple process. Go to the […]